On 21 March, the Dalešice Brewery participated in the "EVENTFEST" fair aimed at event marketing- related topics and activities. The event took place in ´Cubex Center Prague´ and the ´City Conference Center´. At the stand of the Dalešice Brewery, visitors were provided with the information on possibilities of using the brewery premises for event tourism. In accordance with the project aim and the objectives of the respective call of the EEA and Norway Grants – Culture Programme, the brewery also focused on presenting this cultural monument in relation to specific professions that might be interested in using the premises for work meetings and events. The premises can host meetings of professionals from various fields such as architecture, museology, and conservation, as well as welcome cultural event organisers, historians, representatives of the creative industry, etc.
The stand and information about the brewery premises attracted a great number of visitors. The participants were interested especially in the capacity of the meeting rooms, information about accompanying services related to event tourism etc.
In general, the EVENTFEST fair has been visited by the following professionals: internal event managers, marketing experts, decision-makers, representatives of event and promotion agencies, media and ´location operators´.
